Gen Z is considered to be the first generation of digital natives. Having grown up using advanced technology, Generation Z favors innovative and streamlined uses of this technology in both their job search and in the workforce.
If you’re actively hiring, here are some helpful tips to best attract and retain Gen Z talent:
Incorporate texting into the hiring process: Offering speedier channels of communication may be the deciding factor in attracting and retaining Gen Z workers long term. According to a Job Seeker Trends Survey, almost 80% of candidates indicated that they prefer scheduling interviews via text rather than email or phone call.
Invest in digital platforms: Having a clear digital presence, especially on social media platforms, can help to establish trust even before the interview process begins. If a Gen Z candidate is interested in a job with your brand, it is likely that they will turn to your social media platforms to learn more about your company’s values, the work-life balance, and overall culture before the initial interview.
Update your website: Modernization is highly valued by Gen Z. In fact, 50% of Gen Z candidates said that they would not submit an application if a company’s recruiting methods are outdated. Staying up-to-date with the latest hiring trends will help guarantee that you attract the talent you’re looking for.
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