Meet Jennifer, an art director and design leader with experience crafting consumer journey experiences for brands Nike, Under Armour, Google, and McDonald’s to name a few. She has over 15 years of practice curating creative and innovative user experiences. From the creation of innovative campaigns and events for a wide range of brands, to empowering members on her team to foster growth, she is a true leader!
Jennifer loves to tell a brand’s story. She dives deep into what the brand is currently communicating and finds new and insightful avenues to reach target audiences. Whether focusing on strategy and key demographics to give authenticity to the story or connecting more deeply with audiences, it’s all about the experience for her.
Jennifer is in search for a new brand to tell stories with. She is looking for a creative director role where she can use her never-ending passion to create the best and most memorable consumer journey experiences. Jennifer has a passion for streetwear and recently took the Yellowbrick Program at Parsons in streetwear design. She jokes that she is not a “sneakerhead” but she does have a dog named Tinker Hatfield. If you’re looking for a creative design director, connect with Jennifer here or at EMERGING BLUE.