Meet Amy, a store designer, brand storyteller, and project manager. Amy has worked in retail for more than a decade, bringing brand stories to life through in-store experiences and well curated visual designs. Working with Urban Outfitters, The North Face, Macy’s, Nordstrom, Dick’s Sporting Goods, REI, and Vail Resorts, Amy creatively designs beautiful spaces and experiences that connect with people from the moment they enter the store.
Amy has done it all, from large retail stores to pop-up shops. Amy considers every detail that goes into a successful store, from environmental design, fixtures, props, and styling, to store flow, graphics, and messaging. Adding to her successful career in retail design, Amy is a passionate leader. She created an employee resource group for The North Face and Jansport, dedicated to women’s empowerment, diversity and inclusion events.
Next up for Amy is a brand in-store experience role. She loves story-telling through visual merchandising and store design. She wants to collaborate cross-functionally to bring brands to life, engage with customers and make everyone feel like part of the experience. If you are looking for an expert who specializes in store and environmental design, with top-notch visual merchandising and project management skills, then connect with Amy here or at EMERGING BLUE.