Client Spotlight: UpWest

Meet UpWest!

Over the past several months, we’ve had the pleasure of working with one of the coolest, growing sustainable and give-back apparel brands in the industry. Headquartered in Columbus, OH, we’re thrilled to announce our amazing EB 360 partner, UpWest!

UpWest is comfort-focused apparel brand that is making waves in the industry not only for their sustainable practices, but also for their fantastic product and company culture. They have managed to create a brand that is both stylish and eco-friendly, all while fostering an environment that encourages creativity, collaboration, and personal growth.

UpWest

Sustainability Efforts

One of the key differentiators of UpWest is their sustainability efforts. They take a holistic approach to sustainability, considering everything from the materials they use in their clothing to the packaging they use to ship their products. UpWest uses materials that are eco-friendly and sustainable, such as recycled polyester and organic cotton. They also work with suppliers who share their commitment to sustainability and ethical practices.

UpWest is also dedicated to reducing waste and minimizing their carbon footprint. They have implemented several initiatives to reduce waste, such as using recyclable mailers and encouraging customers to reuse their packaging through their partnership with Give Back Box.   They also launched a garment take-back program in their stores with the goal of upcycling or donating used clothing items to keep them out of landfills.  Additionally, they have partnered with organizations like One Tree Planted to help offset their carbon emissions and plant trees in areas affected by deforestation.

Inside UpWest

What stands out most to us about UpWest is their kind nature and positive company culture. They foster a culture of collaboration, creativity, and personal growth, where employees are encouraged to share ideas and take risks. They also prioritize work-life balance, offering flexible schedules and remote work options. At UpWest, they believe that progress > perfection.  Giving back is truly part of the UpWest DNA, and they make time quarterly to serve the community in a variety of practical ways.

UpWest also invests in their employees' personal and professional growth through training and development programs. They provide opportunities for employees to learn new skills, attend industry events, and receive feedback and support from their managers. They believe in engaging with and supporting their surrounding communities, and partnering with brands who hold similar values.

Take Your Career to the Next Level with UpWest!

Over the past several months, we have worked closely with the UpWest team and can attest to how incredible of a company they are to work with. They are focused on making a positive impact on the environment, and their commitment to sustainability is woven into everything they do. If you're looking for a company that is making a difference and genuinely values their employees, UpWest is definitely a brand to keep on your radar.

The Key to Fashion Industry Success: Identifying Top Digital Talent

The fashion industry is undergoing a major transformation, and the direct-to-consumer (DTC) model is at the forefront of this change. The State of Fashion 2023 report highlights that DTC channels are becoming increasingly important for fashion brands, as they offer greater control over the customer experience and enable better data capture and analysis.

One key trend is the rise of social commerce, which involves selling products directly through social media platforms. This allows brands to reach consumers where they are spending their time online and offers a more seamless shopping experience. Influencers and user-generated content are also becoming more important in driving DTC sales. Another important trend is the shift towards sustainability and ethical production, with consumers increasingly seeking out brands that align with their values. DTC brands are well-positioned to capitalize on this trend, as they can communicate their values and mission directly to consumers through their marketing and messaging.

However, DTC brands also face challenges, such as the high costs of customer acquisition and the need to constantly innovate and stay ahead of the competition. To succeed in the DTC space, brands must be agile, data-driven, and willing to experiment and iterate.

Overall, the State of Fashion 2023 report suggests that DTC channels will continue to grow in importance for fashion brands over the next few years. By leveraging social commerce, focusing on sustainability and ethics, and embracing innovation, brands can succeed in this rapidly-evolving landscape.

The fashion industry is rapidly evolving, and it's more important than ever for brands to have access to top talent with the skills and expertise needed to succeed in the DTC and e-commerce space. That's where Emerging Blue comes in. 

As a leading recruiting and staffing agency focused exclusively on the fashion industry, we have the industry knowledge, experience, and network needed to help brands find and hire the best talent for their DTC and e-commerce channels. From marketing professionals with expertise in social commerce to designers with a passion for sustainability and ethics, we can help you build the team you need to succeed.

Our team of industry experts has a deep understanding of the fashion space and can help you navigate the complexities of recruiting and hiring top talent. With our global network of candidates and clients, we can connect you with the right people to drive your business forward.

So if you're looking to build a winning team for your DTC or e-commerce channel, contact Emerging Blue today. We're here to help you find the right talent to succeed in this rapidly-evolving landscape. Visit our blog to learn more about industry trends and insights.

References

https://www.businessoffashion.com/articles/direct-to-consumer/the-state-of-fashion-2023-report-dtc-ecommerce-online-retail-channel-strategy/

https://workcompass.com/identifying-top-talent/

Ready to Revamp your Resume?

Emerging Blue Resume

As recruiters, we see hundreds of resumes every day and have learned what it takes to make your resume stand out from the rest. Your resume is typically the first opportunity for you to make a great impression with a potential employer. If you’re thinking of starting up a job search, here are five tips that will help you improve your resume and land your dream job:

  1. Make it easy to read: Your resume should be easy to read and visually appealing. Try using bullet points and headers to break up large blocks of text and make important information stand out. Be careful with the usage of several fonts and colors, as this can make your resume look cluttered and unprofessional.

  2. Quantify your achievements: Employers like to see examples of how you have contributed to your previous roles. Showcasing metrics and numbers to quantify your achievements and your impact at your previous position speaks volumes to your experience. Ex) instead of saying you "improved sales," say you "increased sales revenue by 15%."

  3. Keep it concise: It’s important not to let your resume get too lengthy. A best practice is to keep it shorter than two pages, so make every word count. Avoid using filler words and focus on the most important information that showcases your skills and experience.

  4. Summary statement: A strong summary or objective statement can grab the attention of the recruiter or hiring manager and encourage them to read on, making it a valuable addition to any resume. It should be brief but powerful, summarizing your experience, skills, and career goals in just a sentence or two.

  5. Use a professional email address: Your email address may seem like a minor detail, but it can have a big impact on how potential employers perceive you. It is also helpful to include your phone number so that either the hiring manager or recruiter you’re working with can easily get in touch with you.

By following these tips, you can create a resume that stands out from other interviewees and showcases your skills and achievements most effectively. Remember, your resume is your first impression with potential employers, so make it count. If you ever need help writing your resume or would like a second opinion, we are always happy to be of help. Good luck with your job search!